What is the Multiple Listing Service (MLS)
Since real estate cannot actually be stored in a warehouse, the MLS only contains information.
So the MLS is actually a database - an extremely convenient way to know what is available for sale at a given moment. That is why real estate agents developed the MLS. Quick knowledge of home inventory made agents more productive.
Why the MLS works for home sellers:
The whole MLS idea is a boon to sellers because of "supply and demand."
How can you, as a seller, get access to the largest number of buyers? Placing an ad in a newspaper? Or putting your home information into a computer accessible by every MLS member who will show your property to their qualified buyers in your price range?
Being placed in the MLS expands a home seller's sales force, exposes the property to a larger pool of prospective home buyers, and creates more demand for the property. The higher the demand, the more pricing power enjoyed by the homeowner - and the quicker a home will sell.
Why the MLS works for home buyers:
It is extremely convenient, does not cost a penny to buyers, plus...
...you get a qualified and experienced guide to help you through the complicated process of becoming a homeowner.


